About us
Empowering Lives Through Sustainable Energy
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Driven by innovation. Guided by integrity. Committed to a brighter Ethiopia.
Founded in 2013, DUMSEL TRADING PLC — operating under the trade name Golden Solar Energy — is a leading Ethiopian Alternative Energy Solutions Provider based in Addis Ababa.
We specialize in solar PV systems, energy-efficient technologies, and hybrid energy solutions designed to make power accessible, affordable, and sustainable.
With a team of highly skilled engineers, technicians, and consultants, we deliver end-to-end services — from system design to installation, maintenance, and post-integration support — empowering Ethiopian communities through clean energy innovation.
- OUR CORE VALUES
Dedication
We are committed to making our customers successful and playing a vital role in Ethiopia’s energy transformation.
Exellence
We apply the highest level of skill, knowledge, and experience to deliver top-quality energy solutions.
Integrity
We maintain honest, transparent, and win-win partnerships with all our clients and business partners.
Community
Caring for our people and the communities we serve — because we are part of them.
Loyalty
Upholding unwavering commitment among our employees and partners.
Teamwork
Collaborating, mentoring, and growing together as one strong team
Our Mission
To be the partner of choice for sustainable energy solutions by delivering innovative, reliable, and cost-effective solar technologies. We continuously adapt to evolving technologies to ensure our customers always have access to the best tools and energy systems available.
Our Vision
To be Ethiopia’s leading renewable energy company, making solar energy accessible for all. We support Ethiopia’s green economy by delivering innovative and efficient energy solutions.
Our History
“From 2013 to today: growing from a local trading company to a nationwide solar solutions provider.”
- 2013 – Founded in Addis Ababa
- 2015 – Launched Golden Solar Energy brand
- 2017–2020 – Nationwide projects
- 2021 – International supplier partnerships
- 2023–Present – Expanding capacity-building & community programs
- What We Do
We invest in alternative energy technologies to address Ethiopia’s growing power needs by providing
- Supply and installation of solar panels for homes, water pumps, and SMB applications.
- Supply and installation of LED and solar street lighting systems.
- Design and implementation of energy-saving solutions for homes, businesses, and organizations.
- Solar PV feasibility studies, design consulting, and system performance reviews.
- Quality Policy
At DUMSEL TRADING PLC, quality means complete conformance to customer requirements — every time.
We are committed to maintaining the highest standards through:
- OUR team
Dedicated professionals for solar success
At Dumsel Trading PLC, our success is powered by a team of skilled professionals who bring technical expertise, leadership, and a shared passion for sustainable energy. From visionary management to dedicated engineers and support staff, each member plays a vital role in delivering reliable, high-quality solar and construction solutions that make a lasting impact.
Mr. Esayas Girma
Chief Executive Officer (CEO)
Visionary leader driving Dumsel Trading PLC’s strategy, innovation, and sustainable growth in renewable energy solutions.
Ms. Eyerusalem Adamu
Chief Operating Officer (COO)
Oversees operations and project execution, ensuring seamless coordination and high-quality service delivery across all departments.
Eng. Robel Desalegn
Technical Director
Leads technical design, engineering standards, and solar system implementation — guaranteeing efficiency and reliability in every project.
